Genç ve Natürel

We design the foods of the future with ideas fermented by culture and kneaded by science

At Genç ve Natürel we develop innovative functional foods with fermentation-based biotechnologies. Starting from traditional products, from şalgam to boza, tarhana to kombucha, we make new products that fit today’s table.

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Our core technologies

SSF + SMF

The capacity to design solid-state and submerged fermentation techniques one by one or in sequence.

Advanced conversion (upcycling)

Food industry side streams become inputs with high nutritional value. Idle materials outside mainstream industrial food raw materials become edible solutions.

Starter cultures and safety

Cultures isolated from local foods, GRAS-approved molds.

Source diversity

Beet, pumpkin, millet, oat straw, pine and fig leaves, basil, pomegranate peel.

Our Story

From a culinary tradition to the laboratory

We believe the circular bio-industry is one of the strongest paths to a sustainable future and food security. We set out as professionals who saw the negative change in our children’s nutrition.

Genç ve Natürel (GVN) is an R&D spin-off founded in İzmir. By bringing engineering and gastronomy together, we use fermentation-based biotechnology to design innovative functional foods from idle resources, such as spent coffee grounds, without compromising on flavor.

We develop retro-innovative ideas inspired by world cultural heritage. We measure our prototypes’ health and sustainability performance in our laboratories and consumer acceptance in our own café, aiming to take ideas from the lab to the shelf under one roof.

Through our scientific projects and commissioned R&D work we have brought many processes and products to life over the years. Now we are sharing some of these success stories with you. If you have ideas waiting to ferment for a sustainable future, we are here to inspire them and turn them into products together.

  1. 2017

    Founding

    We started out as a functional food R&D company at İzmir DEPARK.

  2. 2018-2021

    Field research and consulting

    Scientific research and market studies to understand problems and trends.

  3. 2022

    Our first laboratory opens

    Building the research infrastructure.

  4. 2023

    First TÜBİTAK TEYDEB 1507 project

    A project to design a fermented breakfast cereal.

  5. 2024

    TÜBİTAK TEYDEB 1501 project

    Designing a functional kombucha with solid-state fermentation.

  6. 2025

    Our research kitchen opens

    Urla 1st Floor Research Kitchen and Café.

  7. Today

    Products with proven concepts

    Lab-made prototypes that have met consumers.

Many disciplines working together, from idea to product

  1. Creative design

    We run market research for selected consumer segments in the target geography and use creative design techniques to build innovative food and beverage concepts around the desired health, flavor and functionality.

  2. Deep technologies

    We draw on capable academic support in food microbiology, fermentation biotechnology, bioengineering, food chemistry and sensory analysis. With our own isolated cultures and consortia built with commercial cultures, we improve a product’s taste and function.

  3. Culinary arts and gastronomy

    With the touch of chefs we balance the flavor of our products and make our value proposition more tangible to customers.

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About

Our infrastructure

Laboratory
Instrumental and microbiological basic analyses
Fermentation
Solid-state fermentation, submerged fermentation
Pilot production
Pilot-scale production in the research kitchen
Partners
DEPARK, İzmir Dokuz Eylül University, İzmir University of Economics, Argefar, EgeMatal
Learn more
Prof. Dr. Seda Genç

Prof. Dr. Seda Genç

Dr. Mahmut Genç

Dr. Mahmut Genç

Prof. Dr. Duygu Kışla

Prof. Dr. Duygu Kışla

Prof. Dr. M. Yekta Göksungur

Prof. Dr. M. Yekta Göksungur

Dr. Banu Bahar

Dr. Banu Bahar

Our Expertise

Our Expertise in Food Science

  • Food Microbiology, Food Chemistry and Instrumental Analysis
  • Nutrition, microbiota and dietetics studies
  • Quality Assurance Systems
  • Sustainability Standards and reporting
  • EU Legislation Compliance
  • Gastronomy science and cultural culinary heritage studies

Our Area of Expertise in Food Technologies

  • Biotechnology
  • Project management
  • Establishing a production enterprise
  • Establishing a service sector business
  • Product development and scaling

Our Expertise in Gastronomy

  • Culinary arts
  • Flavor creation
  • Co-Creation (Involving consumers in product design)
  • Living lab (User-centered open innovation ecosystem)

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News from our laboratory and research kitchen, project updates and what we are fermenting next.

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Founders:Dr. Mahmut GençProf. Dr. Seda Genç

Ready for a consultation?

Let's discuss how we can help with your food research needs.

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